White Paper

When Merchandising
boosts Consumer Goods!

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Merchandising is everywhere and has become so popular among manufacturers and retailers in the FMCG sector – primarily in Retail – who have had to rethink their organizational structures to meet numerous challenges: strategy, location, design, furniture, layout, and shelving.

Digitalization is at the heart of the market’s concerns.
Discover the new issues and expectations of Consumer’Actors!